StandOut Successes

• Developed the Debt Monkey strategy for Advantage Consumer Credit
• Re-branded and re-positioned inCode Wireless. Before Stan, $12 million. After Stan, $52 million
• Developed "Mutually Inspired” campaign for Dollar Bank, ideation to launch in six weeks, grew market share despite competitive incursion
• Grew Foodland supermarkets share to #2, despite massive competitive spending and Wal-Mart
• Orchestrated new marketing program for Pittsburgh Home and Garden Show (the biggest show in the nation). All time records set in thirty years
• Orchestrated Heinz Red Zone campaign in six NFL cities, generated double digit incremental lift and sold a billion bottles of ketchup
• Created first Heinz Foodservice national campaign, "Insist on Heinz", which is still on every ketchup bottle in restaurants
• Created and performed in a McDonald’s Quality/Service/Cleanliness "Blues Brothers" stage show for 2000 employees at Heinz Hall that became a McClassic
• Launched American Institute of Architects "Walk the Walk" sustainability campaign across traditional, digital and grassroots platforms in three months. Millions of impressions generated, AIA leads the way
• Wrote and produced Steeler Coach Mike Tomlin's first-ever TV commercial for the Extra Mile Education Foundation